Storytelling is highly effective in any kind of business. Stories capture the attention of your audience and make your business relatable.
An essential part of any branding strategy is to develop and tell a good brand story.
Tell Your Story
Tag: brand
5 Elements of a Strong Brand Identity
Your brand is a major source of value for your company. With a strong brand identity, you can do more with fewer resources to reach your audience.
Here are the 5 key elements of a strong brand identity.
Benefits of Rebranding Your Business
In a world where things are always changing, your business needs to stay current to meet the changes in the market.
Is it time for a rebrand?
8 Branding Mistakes You Might Be Making in Your Business
To establish a brand requires a great deal of time and effort, along with some strategic thinking.
What if you put in all the work and your brand (and business) falls flat?
Here are the biggest mistakes people make with branding so you can avoid them.
Brand Building Made Easy Part 6: My Brand Building Tools
Like any job, creating a memorable brand that will stand out in your market is easy when you use the right tools.
Here’s the list of tools and resources I personally use to create my own brands.
Brand Building Made Easy Part 2: Building Blocks
Everything from your logo, to the theme and layout of your website should blend into one powerful and unique online presence.
Brand Building Made Easy Part 1
Branding often makes or breaks a business.
But creating a brand isn’t always so easy, especially if you’ve never done it before.
How To Pick a Business Name – Legal Considerations
A business name can be a huge factor in the ultimate success or failure of the entity. Unfortunately, many people fail to give a lot of thought to it prior to moving forward. There are many factors to consider including something memorable, a name related to your area of work and, potentially, the availability of the domain name.