People make decisions about what to buy largely based on what their peers say.
Adding a bit of social proof to your website can greatly increase its conversion rate.
7 Types of Social Proof to Put on Your Website
Tag: business marketing
Benefits of Rebranding Your Business
In a world where things are always changing, your business needs to stay current to meet the changes in the market.
Is it time for a rebrand?
5 Steps to Strong Business Branding
Whether you’re just getting started creating a brand identity or rebranding because of market changes, you need to clarify the messaging you want to create.
Here are the 6 steps for creating a strong brand.
Using Boss Mode to Get Past the Gatekeepers
There have been many, many books and articles written about the art of creating rapport with prospects. Usually what it boils down to is being as like the prospect as you can be without mimicking or imitating them. When you are able to do this well, your prospect will see you as being like them. That prospect is then more likely to feel comfortable with you and want to spend time with you and do business with you.