![Sales Call](https://linkmanagementgroup.com/wp-content/uploads/2020/02/stencil.lmgblogimage-8.jpg)
Some words are better than others. Some words are stronger and more evocative than others. When you are on the phone with a prospect, you have about 10 seconds to grab and hold your prospect’s attention. If you do not do that within that first 10 seconds, your call is more than likely over.