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Category: Marketing

Essential Tools to Help You Learn about Your Audience

1st September 202023rd July 2020
customer analytics

In order for your business to succeed, you need to get to know your customers. Tech tools can help you learn as much as possible about them on a one-on-one basis.

Marketing, Social Media, Tips, Tricks & Toolsanalytics, crm, know your customer, market research, social media, surveyLeave a comment

Who Else Do Your Followers Follow on Social Media?

25th August 202023rd July 2020
Social Media Influencers

If you know the influencers, blogs, and YouTube channels your audience members follow, you can learn a great deal about what they like.

Marketing, Social Mediainfluence, influencers, know your customer, social mediaLeave a comment

Is Your Business Niche Profitable? – Here’s How to Find Out

19th August 202023rd July 2020
Is your business idea profitable

Choosing the right business niche that helps your clients solve their problems is the key to success.

But if you want to start a viable business, you also need to make sure your niche is profitable.

Marketing, Startupsmarket research, micro-niche, niche, niche markets, profit, profitabilityLeave a comment

7 Ways to Use Social Media to Learn about Your Customers

18th August 202023rd July 2020
Social Media Customer Research

Here are 7 ways to use social media platforms to gain valuable insights about your customers.

Marketing, Social Mediaknow your customer, market research, social, social mediaLeave a comment

Discover Your Business Niche – The Power of Micro-Niches

12th August 202022nd July 2020
choose your niche

General wisdom about online business says that you should choose a highly specific niche that caters to a small segment of the market so there’s less competition.

Marketing, Startupsblue ocean, micro-niche, niche marketsLeave a comment

Why You Should Segment Your Market

11th August 202023rd July 2020
Market Segmentation

Not everyone is going to need what your business has to offer.

By creating an accurate customer profile, you can identify those people who do.

Marketing, Salesknow your customer, segmentationLeave a comment

5 Essential Free Marketing Tactics You Need to Use Now

6th August 202016th July 2020
Livestream Marketing

You don’t need to spend anything at all to carry out an effective marketing strategy and achieve your business goals.

Here are the top 6 free marketing strategies that are trending right now.

Marketinglivestream, podcast, podcast guest, video, webinarLeave a comment

How to Find the Perfect Business Niche Using Keyword Research

5th August 202022nd July 2020
Keyword Searching

You can use keyword research to refine your business niche ideas and discover which niches people are actively searching for.

Marketing, Startupsgoogle, keywords, market research, niche, niche markets, research, wordstreamLeave a comment

Boost Your Marketing with Customer Recommendations

30th July 202016th July 2020
Customer Recommendation

One great way to make the most of your marketing efforts is to get customer recommendations.

Marketingcustomer satisfaction, recommendations, referral, referral program, social proofLeave a comment

Brand Building Made Easy Part 6: My Brand Building Tools

22nd July 202024th July 2020
Tools

Like any job, creating a memorable brand that will stand out in your market is easy when you use the right tools.

Here’s the list of tools and resources I personally use to create my own brands.

Marketing, Tips, Tricks & Toolsbrand, brand building, branding, online tools, toolsLeave a comment

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Founded by Ian Munro and Peter George in London, UK, we have been providing training, coaching and support to entrepreneurs and freelance service professionals since 1997.

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