Fear of rejection? Getting blocked by gatekeepers and voicemail? “I’ll just email instead.” We all know how much everyone hates e-mail spam. Even so, many salespeople are still sending introductory emails to decisionmakers. But is that an effective sales technique?
Tag: cold call
How to Genuinely Enjoy Cold Calling
When we’re only focused on making the sale, this is not a natural meeting place for both people. We look at cold calling as an opportunity to assist. Helping people is one of the best character traits we possess.