Social proof isn’t just a sales trick.
It is a social reality that human beings are significantly influenced by the decisions of others.
The Psychology of Social Proof
Category: Marketing
7 Must-Have Elements of a Successful Business Website
A great deal of work goes into building your business website and planning its content.
Here are the 7 essential elements of a successful website.
5 Steps to Strong Business Branding
Whether you’re just getting started creating a brand identity or rebranding because of market changes, you need to clarify the messaging you want to create.
Here are the 6 steps for creating a strong brand.
8 Branding Mistakes You Might Be Making in Your Business
To establish a brand requires a great deal of time and effort, along with some strategic thinking.
What if you put in all the work and your brand (and business) falls flat?
Here are the biggest mistakes people make with branding so you can avoid them.
Build Your Mailing List With Incentives
Building a mailing list can be one of the most effective ways to increase your turnover and profits as a business owner.
Today, it is possible to build a massive email list without spending a penny.
The Lowdown On TikTok Ads
TikTok advertising can help you to extend your reach and brand exposure.
Here’s how to make best use of the four types of TikTok ads currently available.
The Secrets to Writing an Effective Press Release
An effective press release is vital to the success of your business.
Here are proven tips and guidelines to make yours press release stand out.
How To Maximise Home Business Website Sales
What is it about a good home business website that keeps potential customers returning?
What will convert those returning visitors into customers?
Here are a few ways you can make the most of your home business website.
How Content Marketing Can Get You New Clients
You should use every tactic that you can to attract new clients to your freelance service business.
Content marketing can be very effective and should be a core pillar of your marketing efforts.
4 Ways to Deliver Online Coaching Services
In this this new world of social distancing, the delivery of one-to-one coaching services needs change. But this does not have to be bad news.
Moving your coaching business to online delivery provides many opportunities for growth.