If you’ve been considering starting a YouTube channel for your business, before you can pick up your camera or choose a new username it’s essential to ask yourself some questions.
5 Questions You Need to Ask Before Creating a YouTube Channel
Category: Marketing
Supercharge Your Marketing with Customer Testimonials
We make purchase decisions based on what our peers think.
An easy and effective way to show you are trustworthy and offer value is with customer testimonials.
7 Deadly Sins of Social Proof
The purpose of social proof is to communicate to your target market the value you offer by showing how you’ve helped others.
But the wrong kind of social proof can actually drive people away from your offer.
Tell Your Story
Storytelling is highly effective in any kind of business. Stories capture the attention of your audience and make your business relatable.
An essential part of any branding strategy is to develop and tell a good brand story.
Turbocharge Your Social Proof with Celebrity Endorsements
No matter how small your business is, even YOU can get a celebrity, influencer or big name in your industry to endorse your brand.
It may seem far-fetched, but people do it every day.
How to Write the Perfect About Us Page
Your About Us page is an essential part of your website.
Many businesses make the mistake of treating it as an afterthought, but it’s essential to your website’s success.
5 Elements of a Strong Brand Identity
Your brand is a major source of value for your company. With a strong brand identity, you can do more with fewer resources to reach your audience.
Here are the 5 key elements of a strong brand identity.
7 Types of Social Proof to Put on Your Website
People make decisions about what to buy largely based on what their peers say.
Adding a bit of social proof to your website can greatly increase its conversion rate.
Why Your Business Website Needs a Blog
No matter what kind of business you run, your website needs a blog.
The only downside is that you have to post regularly, and this takes time and effort.
If you approach it strategically, you can make blogging much easier.
Benefits of Rebranding Your Business
In a world where things are always changing, your business needs to stay current to meet the changes in the market.
Is it time for a rebrand?