5 Essential Entrepreneur Skills

pottery skills

Entrepreneurs aren’t born fully formed and ready to run a business.

Every entrepreneur starts off just like you.

They grow into their success by learning skills that help them achieve their goals.

Anyone can be an entrepreneur.

But you must master these skills and take massive action.

Good Communication

To succeed as an entrepreneur, you need strong communication skills.

You must be able to convey your ideas clearly, while also listening to what other people are saying to you.

Your organization will also need effective internal communication.

This will allow you to keep on top of everything that’s happening in your business.

Communication skills are especially important when you need to persuade people.

You also need to communicate well when discussing sensitive issues, or resolving conflicts.

You need to be able to communicate one-on-one, in groups, and in written conversations.

Take time to assess your communication skills and then work to improve areas of weakness.

Marketing Skills

Marketing is essential for any business.

You need to know how to gather information about your customers, prospects and the market.

Then you need to communicate your unique value proposition.

Remember to communicate with your audience through their preferred channels.

Marketing is about aligning customer needs with your products and services.

Basic Finance Skills

If the sight of numbers makes you cringe and want to hide under the desk, now is the time to turn this around.

You need to understand what the numbers mean because they’re the lifeblood of any business.

Keep in mind that you will only need a basic understanding of finances.

You can have an accountant do the heavy lifting.

Luckily, there are many online resources that can teach business owners rudimentary accounting.

Start by reading our current series of Business Finance articles.

A Big Picture View

Planning and organising skills are essential for any entrepreneur.

You don’t start and run a company by flying by the seat of your pants.

A business owner needs to see things from a broader perspective.

You have to see how all the parts work together, stay focused on the business’s goals, and learn how to plan.

This big picture view, and its attendant skills, are what will help you achieve your goals.

Start off with some strategic planning to set your goals.

Stress Management

You may have guessed this by now, but everything won’t always be smooth sailing.

Any business person will tell you that they’ve had times when they wanted to pull out their hair and call it a day.

This is why it’s important to have some stress management strategies on hand.

If you can manage your stress, you can handle even the most difficult times calmly.

Find some stress-busting methods that work for you and keep them handy.

You might try meditation, exercise, deep breathing, engaging in a hobby, and more.

Start Your Entrepreneurial Journey

Now that you know what skills you’ll need, are you ready to get started mastering them?

This is the first step before you choose your winning idea or formulate your business plan.

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Written by 

Co-Founder & CEO of Link Management Group. An Investor & Coach to Small Business Owners, for the past 30 years I have helped startup and early-stage businesses to enter new markets and achieve sustainable growth of both revenue and profits. I have experience across a diverse range of sectors including central government, information services, software, health insurance, pet products, couture fashion, entertainment and aviation.  How can I help your organisation accelerate growth and achieve its full potential? 

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