15 Easy Ways to Get Blog Post Ideas

blog post idea generation

One of the challenges of business blogging is that you need a steady stream of content, which means you need a constant supply of new ideas.

Since you don’t want to waste time brainstorming a topic each time you sit down to write, create a system for coming up with these ideas.

Here are some sources where you can easily find ideas for your blog posts.

1. Scan Social Media

Check your social media feed.

Look for conversations and see if there’s a topic you can address.

Also look for questions people are asking that you could answer.

2. Look Through Your Blog’s Comments

The same goes for blog comments.

Sometimes a reader will ask a question or make a suggestion that you can use for future content.

3. Read Your Competitors’ Blogs

Bookmark a few competitors’ blogs to use for ideas.

Don’t steal an idea as-is but see if you can take your own angle, or see if there are any related topics they’re not covering.

4. Question and Answer Sites

Q&A sites like Quora are great for seeing what questions people are asking that you can answer in a blog post.

5. Browse the Bookstores

Check out the local bookstore or Amazon, especially the “how to” section.

Flip through books on your niche to get ideas for things you can cover.

Start by looking at the table of contents of a few books.

Then write a post about each sub-heading.

6. Watch Popular YouTube Videos

Search on YouTube using keywords related to your niche.

Subscribe to popular YouTubers in your topic area to get ideas for things you can cover on your blog.

Again, reading the comments below popular videos will give you ideas for things the video maker may have missed.

7. Perform Keyword Searches

Google is a great tool for sourcing new blog ideas.

Search for keywords and find related terms.

Google Keyword Planner is even better for getting suggestions.

8. Expand on Existing Content

Sometimes, you can write a companion piece or a “part 2” of a post you already wrote.

This is great for readers because it creates a series with which they can follow along.

9. Repurpose Old Content

You can also take old content and repurpose it.

This means brushing up an old blog post, taking bits of an information product, or turning videos or audios into blog posts.

You can get more mileage out of old content by making it into something new.

10. Accept Guest Writers

You can create excellent blog content easily by accepting guest posts or interviewing experts in your niche and turning these interviews into posts.

11. Share News

Subscribe to a few news services in your niche and share news stories with your own commentary and ideas added.

12. Use a Random Title Generator

Use a random title generator online.

Give it keywords relevant to your niche and it will give you some suggestions for titles you can turn into posts.

13. Industry Magazines and Newsletters

Subscribe to some industry publications and see what topics they’re covering.

14. Follow Influencers

Follow influencers on social media and see what they’re talking about.

15. Ask Your Readers

Come right out and ask your readers or social media followers what topics they’d like to see you cover.

Create an idea file and each time you sit down to write, you can just start working.

Find some good sources you can tap into whenever you need ideas and you’ll never run out.

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Written by 

Co-Founder & CEO of Link Management Group. An Investor & Coach to Small Business Owners, for the past 30 years I have helped startup and early-stage businesses to enter new markets and achieve sustainable growth of both revenue and profits. I have experience across a diverse range of sectors including central government, information services, software, health insurance, pet products, couture fashion, entertainment and aviation.  How can I help your organisation accelerate growth and achieve its full potential? 

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